Since 2004, I have been working with the Nashville MTA to create a variety of campaigns based on their yearly goals. Those campaigns include targeting riders, non-riders, bus drivers and tourists. In 2008, MTA opened their state-of-the-art transportation hub, in which creative was needed to introduce the new facility as well as to get people to the ribbon cutting event. As MTA continues to make Nashville a transportation friendly city...fresh, innovative concepts are being produce to introduce airport routes as well as the Bus Rapid Transit system.
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