BRIAN DEMOSS
BRIAN DEMOSS
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explaining the six simple steps


In year two of the campaign, a more long-form video was concepted to explain in detail the six SIMPLE steps a driver could take to reduce their everyday vehicle emissions. The actor from the Orange Alert spot was so much fun to work with, we chose him to be our "TDOT representative". This video was targeted to get into schools that support the Channel One video stream for classrooms.

Clear the Air Tennessee
TDOT Idle Less
TDOT Slow Down
TDOT Orange Alert

storyboards

Picture
 brian@briandemoss.com      |       615.423.8284